Press Release

May 1, 1998

Contact:
Rana Silver,
Consumers Union

CAR SAFETY TV SPECIAL FROM CONSUMER REPORTS GIVES THEMSELVES FACTS TO PROTECT THEMSELVES

 

"Staying Alive" -- a half-hour show narrated by Jason Robards --
begins airing May 15th on public television stations

 

YONKERS, NY -- Every year, more than 40,000 people are killed in car accidents -- the leading case of death for young Americans. A staggering three and a half million additional people are seriously injured in crashes. As highway safety concerns mount with the approach of Memorial Day Weekend, Consumer Reports Television offers "Staying Alive," a TV program that gives viewers the facts they need to protect themselves and their families.

"Staying Alive," a half-hour special produced in conjunction with Connecticut Public Television, will begin airing May 15th on public television stations across the United States (check TV listings for local times). The program, narrated by two-time Academy Award winner Jason Roberts, takes a hard look at car safety -- including the latest claims from car makers and the government.

"You can improve your chances of surviving an accident by knowing how to use certain safety equipment, like airbags or antilock brakes," says Joyce Newman executive producer of "Staying Alive" and Director of Consumer Reports Television. "You can even choose a safer car, if you have the right information. And this is exactly the kind of useful data you’ll find in our show."

Car safety is a family issue -- and "Staying Alive" covers this extensively. For example, if child safety seats were used by all children aged four and under in the United States, an estimated 50,000 injuries would be prevented each year and an estimated 450 lives could be saved. And even when families use child safety seats, government studies show that eight out of every 10 are installed incorrectly. "Staying Alive" provides practical tips on buying and installing the right child safety seat.

The program shows both the designed-in dangers and safety features in cars, giving Consumer Reports’s unique, in-depth look at:

  • Crash tests - what you need to know about the results
  • Head restraints - how to adjust them for better protection
  • Airbags - where to sit to be safe
  • Seat belts - a young accident victim teaches us about seat belts and survival
  • Antilock brakes - how and why you should use them
  • Tires - tips on safety
  • Sport utility vehicles - is bigger safer?
  • Child safety seats - where to put them so they really work in a crash

"Staying Alive" is based upon the extensive resources of Consumer Reports magazine, one of America’s most trusted sources of auto information. The special includes exclusive footage of behind-the-scenes testing at Consumer Reports’s auto test track. Produced by Consumer Reports Television in association with Connecticut Public Television, "Staying Alive" is distributed to public TV stations by the American Program Service (APS). Nick Kaufman Productions, a media company with 27 years of experience creating public-interest programming for PBS and CRTV, produced and directed "Staying Alive."

For a list of some broadcast dates and times...

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